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Benefits of Integrating Salesforce Commerce Cloud and NetSuite. There has been a great improvement in the commerce business lately, and this is something that organizations have to accept and adapt to. It is recommended that organizations integrate their way of service delivery in order to them to be effective and efficient. For this reasons, there have been developments by companies that offer software services that help in integration and deployment of their services into the cloud, thereby improving service delivery and increase the return on investments. Integration of commerce cloud with other preferred Suites offers invaluable tools to organizations thereby enabling seamless and great customer experience. This kind of integration can help these organizations manage customer data in a way that will improve their business. It is also possible that once two platforms have been integrated, organizations will realize other presentable opportunities that can be utilized in other environments where the platforms of the two cloud solutions meet. In the retail business, use of Salesforce is a perfect window in their information. Salesforce enables one to work around a system and pull any useful customer data that can be useful in creation of customer service optimization and open any sales chances. Use of this platform has made it very easy and possible for organizations to do reporting as well as store safely all the customer information they have.
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Demandware is a system that is front-end and it enables an organization to interact with its online customers often. It provides competitive advantage in retail businesses. Demandware has been termed as one of the best e-commerce platforms globally. There is a massive amount of customer data that can be analysed in the storefront of Demandware.
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Organizations and businesses that leverage these investments in an integrated manner have the chance to gain full visibility into the activities of their online customers. This is possible in a single centralized location of a Customer Relationship Management software. Integration also allows e-commerce data synchronization. Since this is the main purpose of integration as it helps ensure that the information one may have is the latest and also available in one system. With integration enabled in any given organization they will be able to see important customer information such as their online and offline purchases, their preference as well as personal information like their histories in product review and also their accumulated loyalty points. Integration of data is, therefore, must for companies if they want to stay ahead always as well and improve their customers’ experience. Organizations will be able to streamline their way of services. Streamlined services will help them retain their customers.