Rogers Puts The Shopping Channel Up For Sale, Offers Exceed $300M Report
The Shopping Channel reaches more than 8 million Canadian households through its television broadcasts, and the company offers online shopping at Popular items for sale include jewelry, electronics, accessories, clothing and beauty products. With 600+ dedicated employees, focused on delivering a world class Customer Experience and comprehensive marketing and distribution services to valued partners, The Shopping Channel today is recognized as Canada’s premier success story in electronic and diversified retailing.
With its investment in the target companies which have built the infrastructure for the TV shopping channel along with a complementing website, the company will be able to not only shorten the launching time of the TV shopping channel but also be able to scale up a faster pace,” the company said in a statement.
To capitalize on this compulsive shopping instinct – shops display similar items alluringly side by side – making customers pick up what they want or desire rather than what they need being quite oblivious of the fact that one’s money is after all limited.
The channel will be rebranded Friday, as its parent company unleashes a massive campaign on 24 television stations, 50-plus radio stations and dozens of magazines in an effort to persuade more women to spend less time in malls and more time watching television.
Thankfully, Chesterfield Town Center is a covered mall, providing shops like Express, Victoria’s Secret, and Barnes & Noble all in a climate controlled environment, meaning you don’t have to be concerned about bundling up to go and do some shopping.